Turn TV Off WeekApril 22
nd-28
th
"By the time this child graduates from high school, her brain will have absorbed 350,000 television commercials, 100,000 alcohol ads and a daily barrage of sex and violence. If that doesn't turn you off then nothing will."
Watch the video here.Action IdeasTV Turnoff Week is all about the mental environment – the idea that, like our oceans and air, our shared mindscape is littered with distractions, irritants, and pollutants. The goal is simply to get people thinking about the clutter in their mental space. No one is "in charge" of TV Turnoff Week. No one, that is, except you. Be creative, and tap into your own style. But just to get the brainstorm started, a few ideas:
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Download Adbusters' ready-made poster and plaster your town, office or school.
• Get together a group of TV-addicted friends, classmates or workmates and go bowling, check out live music or a play, attend a town hall meeting, or host a block party.
• Find a few used televisions and hold a TV smash-in. A longtime favorite!
• Dream up a street theater performance, like last year's campus "television zombie" march in Athens, Ohio.
• If you're in the mood from some real culture jamming, get your hands on a universal remote control, and head out on a pub crawl illicitly zapping TVs everywhere you go.